The International Public Relations course aims to train students for professional communication activities in companies, international institutions and services with a European vocation.

The Master’s programme offers a professional training through a gradual professionalization: the cross-disciplinary courses aim to prepare students for the more specific courses in communication, the study of concrete cases and the practice of the profession, offered during the M2. Professionals specialising in their field not only train students but also illustrate their teaching with practical cases and concrete files.

In particular, students are trained to design and implement communication strategies within companies, organisations and institutions in a European and international environment. and in particular to implement public relations, dissemination and promotion of the company, organisation or institution at an internal and external level, to design and implement intercultural communication strategies in a European or even international environment, to define the communication policy of the company, organisation or institution internationally, to enhance the image of the company, organisation or institution internationally, to assert the identity of the company, organisation or institution internationally.